Water
The issue
The majority of Oriflame’s products contain significant amounts of water and the Company relies on water at all stages of the manufacturing process. With operations in countries where water stress is a major issue, such as India and China, Oriflame is committed to responsible water stewardship. In addition at the end of their useful life a large percentage of our products will end up in the local sewage system. Reducing water use and emissions to water are therefore key priorities for Oriflame.
| COMMITMENT |
PROGRESS |
| Responsible Water Use: Reduce water use at our factories by 10% by 2015 (per unit produced based on the 2010 baseline). |
On track. Water consumption per unit increased by 10% due to the installation of new processing vessels combined with a drop in total units. However, in absolute terms, total water consumption was marginally reduced.
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Biodegradability: To reduce environmental impact at the product end-of-life, only use readily biodegradable primary surfactants and primary conditioning agents in our cosmetic formulations.
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On track.
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Education: To reduce environmental impact during the use phase and at the end-of-life, we will start to communicate with our 3.6 million Oriflame Consultants on issues relating to water consumption and pollution.
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Late but now on track. Initiatives to educate consultants are being launched through information in service centres. In connection with the launch of the Ecobeauty range, this will be rolled out in other channels.
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| LEED Certification: Reduce water use and emissions to water at our new facilities by adopting new manufacturing systems design and pursuing LEED green building scheme certification for all our new production facilities. |
On track. We are currently attempting to LEED-certify the Noginsk Facility under construction outside Moscow. |