Responsibility for Animal Welfare

Oriflame has a longstanding animal welfare policy: Oriflame has never tested products or ingredients on animals during product development - and never will. We made this choice when Oriflame was founded in 1967.

Oriflame continues to neither conduct nor request animal testing in order to substantiate the safety or efficacy of any of its products or ingredients at any stage during the product development process. To ensure that our products comply with the highest safety standards, product safety testing is carried by specialist laboratories under the supervision of qualified medical personnel. The tests are carried out on consenting healthy volunteers (18 years of age minimum) following a detailed safety review of the formulation. Alternative in-vitro (non- animal) test methods are used for those tests that could cause injury or suffering to the volunteers (e.g. eye irritancy).

No ingredients derived from dead animals, or sourced while causing harm to animals, are used in our cosmetics. Only animal by-products such as milk, honey, lanolin and beeswax, which are sourced without causing suffering or harm to animals, are used.

Furthermore, accessory products do not contain animal materials sourced while causing harm to the animal, such as skin, fur or feathers of animals bred primarily for that purpose (e.g mink, rabbit, snake).  In addition, animal hair used is sourced from a live animal without causing injury.

In our Wellness food supplements range fish oil is used as the source of the Omega 3 fatty acids because of its superior quality and documented benefits. The fish oil used is a by-product of the food fishing industry, from wild sustainable stocks, which meet the United Nations Food and Agriculture norms on responsible fisheries and the marine ecosystem. The capsules do not contain bovine gelatine. The capsule shell is of marine origin and derived from fish gelatine.

We have consistently demonstrated our support of the resolution of the ban on animal testing for cosmetic products and ingredients.  We have welcomed the provisions in the EU Cosmetic Directive 7th amendment, which regulate animal testing, while providing a balance between animal welfare and consumer safety.  This has resulted in the current ban on animal testing of finished products, and the phased in ban on testing of ingredients, which started in March 2009.

Oriflame has fully endorsed research programmes developing alternative non–animal safety tests, and we are glad to see a resolution of this important social issue.

Oriflame must, however, abide by the laws of the countries in which it operates and some countries may require test data gained through animal testing. Where this applies, we supply complete product registration information including a full safety assessment in line with the requirements of the European Cosmetics Directive. This should negate the need for any animal testing and we try to persuade the relevant authorities to accept this data. Where we cannot do so, we must reluctantly submit the products for additional testing. We are supporting work to change local laws to bring them into closer alignment with European regulations.
 
All of our suppliers agree to comply with our ethical and environmental policies, and abide by animal protection laws.